For physical therapists, practice marketing can be a hassle. For one thing, unless you live in a state with direct access, patient marketing doesn't..
Watch our webinar with Dr. Jamey Schrier, PT about the potential and pitfalls of PT practice marketing!
While private practice ownership is the..
In our recent survey of physical therapists, we found that the number-one goal of the majority of practice owners is to grow their practice...
On Tuesday, August 20th, we sat down with Dr. Frank Benedetto, PT, DPT, CSCS, SCS, OCS to discuss personalized care and the future of physical..
Where do patients come from? It may seem like a funny question to ask. But if you think about it, it’s a very important question, especially for..
Physical Therapy Advertising on Facebook
We sat down with Dr. Will Boyd, PT, DPT to discuss why—and importantly, how—PTs can use Facebook ads to..
Remember the last time you saw a generic job ad? It most likely included phrases like “results-driven” or “detail-oriented,” some poorly chosen..
Anyone with a beating heart is overtly aware that sex sells, but what about items or services that could be referred to as “sexy”? By definition,..
At my high school reunion a few months ago, a friend asked me an interesting question about my job, “Do you ever get ghosted by your patients?”